Western Australian News - Spinifex Brewing Co Full Range Comes to Copper & Oak

6th October 2020

Spinifex Brewing Co is pleased to announce the full range of infused beers as well as our fast selling F88 Lager is coming to one of Perth's premier Liquor Merchants.


Copper & Oak is located at 235 North Beach Drive Tuart Hill and is well known in Perth as not being just another liquor store but rather "aficionados of good value liquor whether tried and true or new and emerging".


Effective immediately Copper & Oak will stock the following beers


Wattle Amber Ale

Myrtle Summer Ale

F88 Lager

Spinifex Ale

Ginger Beer - Coming 16th October 2020

WA Pale Ale - November 2020


Below is a small excerpt from a story in The Craft Pint by Guy Southern 15th August 2019


Brothers Jose and Nelio Pestana have a long-standing liquor retailing background, both here and in South Africa. Locally, their Copper & Oak Bottleshop in Perth’s northern corridor was one of the early independent retailers north of the CBD to drive craftier beer options, a place from where they’ve watched the evolution of the beer industry from behind an increasingly worn till.


They've been operating from their Tuart Hill location for more than 15 years, building their beer offering to more than 1,000 lines and adding more and more fridges over time to keep them cold.


THE BEER LANDSCAPE HAS EXPLODED IN THE PAST FEW YEARS, HAVE YOU SEEN A CHANGE TO EVERYDAY BUYING HABITS?


JP: Mainstream volume has dropped off, not only from consumers drinking less but also due to heavy discounting by the majors and lack of support from the large beer producers. We are constantly asked for growlers and squealers, however I’m not convinced about this format as it presents more challenges than it’s worth. I haven’t disregarded it altogether but I just don’t think the formula and timing is right.


NP: In the beer segment there has almost been two major shifts in my opinion. The first came from buying straight cartons of beer like Little Creatures, Colonial or 4 Pines to grabbing a couple of different craft four- or six-packs. We found this really lifted our mixed case deals, which we offer on an ongoing basis. People wanted the variety but they were still drinking the volume.


The second shift came from buying straight four- or six-packs to grabbing a mixed four- or six-pack of singles, usually to the same dollar value of the straight six-packs but with an obvious downward shift in the volume.


NP: I think lower ABV beers which still pack a full flavour punch will keep on their upward cycle; people are becoming more health conscious and with this comes a movement towards healthier options.


I think brewers are going to have to brew more consistent good beers in order to not be “lost in the crowd” as well as building good relationships with consumers but, more importantly, retailers, as consumers will keep looking to us to recommend new as well as old and reliable beers.


Liquor retailing will definitely change over the next coming years. I feel general liquor will just become part of a supermarket arm whilst those who are not, like us, will have to keep changing, adapting and trying to be ahead of trends as well as promoting our position in the market to consumers so they can see the difference in shopping with a liquor specialist as oppose to just a liquor store.


Regarding online, it is difficult as beer is very much a “want it now” product type; however, there will be a place for it and it is something we are keeping a very close eye on at the moment.


I also think retailers will have to be careful on what they bring into their stores, especially new stores opening up. It can be tempting to just fill up those fridges and go to 800-plus beers in one go but with the shelf life on hop forward craft beer a lot shorter it can become very negative very quickly if you are seen to have old stock sitting on the shelves. Again, this comes down to consumers becoming more and more aware and educated.




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